Fong Hoe Fang graduated from the University of Singapore in 1979. He spent 10 years as an administrative officer with the Singapore Airport Terminal Services (SATS) at the Singapore airport. In 1988, bored with the routine life of a well-paid, well-fed administrative officer, he left to start Pagesetters Services. For the last 23 years, he led Pagesetters in advertising and communication design work. In 1997 he started the Ethos Books imprint for Pagesetters to give voice to emerging writers and to help foster a lively literary environment. Today, Fong continues his quest to help writers tell compelling social stories. He hopes also to be able to ride a bike again – an activity forbidden by the family since he got married. [Read]